The process of inspecting, cleaning, transforming, and modeling data to discover useful information, patterns, and insights.
Descriptive analysis, Diagnostic analysis, Predictive analysis, Prescriptive analysis
Summarizes data to understand its characteristics.
Investigates the cause of a problem or event.
Uses data to predict future outcomes.
Recommends optimal actions based on data analysis.
Improved decision-making, increased efficiency, enhanced customer understanding.